BCM112 · DIGC335 · Digital Media


Social media is a platform which allows us to tell a narrative about a subject we have the ultimate authority on: ourselves.  We construct persona online, to showcase to anyone with an internet connection.  Our digital identity is not based solely on our avatars, usernames, and bios; it is formed around what we curate; “In essence, our online selves represent our ideals and eliminate many of our other real components.” (Green, 2013)

Are our online identities accurate reflections of who we are as a whole?  Do we successfully communicate our ideals through our digital profiles?  Or do we instead present a false construction of ourselves?  One of the ideas I suggested in my post about branding and transmedia, is that perhaps our online identity varies across different platforms, together creating a larger narrative of the self, but also existing separately, without the need of information from another network.

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Different social media networks can be used to showcase different aspects of your personaperforming for a different audience on each platform.  We curate the content to create a very specific depiction of who we are to our friends/followers/subscribers.

My remediation attempts to hone in on this aspect of seperate identities across platforms; by presenting an extreme, satirised version of my own networked persona.

Davis (2010) suggests that we “preemptively alter our offline selves in order to authentically convey ourselves online in a particular way”,  which is interesting if we acknowledge we present different persona across varied media.  If we are trying to authentically portray ourselves, do we lose authenticity by omitting certain aspects of our lives? I would argue that this is not the case. Owen (2011) gives a practical example of being authentic in different environments: “James is an honest man and also kind. At the funeral of his wicked uncle, he will not be honest about his thoughts about the deceased, in order to be kind to the feelings of the rest of his family. […] Our identities are not socially universal.”  This also applies online, leaving us to perform for different audiences, often aimed at those with similar ideals.


As some extra food for thought; if we portray a different element of our overall identity on digital platforms, and chose to invest in AI technology, to tweet/post/message on our behalf after we died, would that mean our varied social presences would generate a number of vastly different versions of ourself as a result of the content we offer across the varied networks?  Would the AI version of ourself on twitter, create a different sense of authority if it was no longer a physical person tweeting?  Would the only way for this content to be an accurate reflection of our whole self, be to combine all the social networks and have the AI technology incorporate how you interact across all of the platforms, rather than each single one by itself.



  1. I seem to be leaving many comments on your blog, but that’s because yours is one of the best I’ve seen!
    Personally, I feel like our online persona rarely encapsulates us as a whole; but it encapsulates the good things. it shows off our good points; our morals, our thoughts, our ideas and our passions, but it does not showcase our flaws.
    therefore, it merely shows the highlight reel of our real personalities! But, this is what sells. Fans want someone they can look up to and aspire to be. Someone who is a “goal”.

    Liked by 1 person

  2. I think it would be incredibly difficult to gather all of someone’s online personas in one place to review – and this, I think, is because it’s just as you suggested. I’d say pretty confidently that our persona is transmedia. Even if you could assemble all of these personas, the information you’d get would be messy and inconsistent, and the reason is *time*. Online personas are… kind of immortal, I suppose. Though they grow and change as you keep them updated, but the ones you let fall behind don’t just disappear. I know I sort of preached the opposite in my own post (haha), but this is all about discussion, conversation, and new thinking, right? Maybe there’s more to it than I thought. Anyway, this is leading into your AI question (which is an incredible direction to take this conversation!): I think if you had an AI to keep updating after you died, it would end up in a dead website occupied only by similar bots, and if you had more than one for multiple sites, their content would end up different depending on how it reacted to situations and events that you weren’t able to encounter in life. So, like you mentioned, one AI to rule them all. It would present a united front for your online persona, certainly – but again, situations would arise that you might never have even thought of – ones that weren’t relevant in your lifetime – that the bot would have to react to, and I can’t confidently say whether it would still be a reflection of yourself or not in that situation.

    Liked by 1 person

  3. First off, your blog is amazing and I love your work! 🙂
    It’s true that our online personas only show the side of us that we want the world to see, but it’s not such a bad thing. I like your point about being authentic in different situations, and how “kind” and “honest” have to be turned off for certain situations. It’s true that the same applies online, and that in order to portray what we want to we do emit certain things.

    Liked by 1 person

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