Social media is a platform which allows us to tell a narrative about a subject we have the ultimate authority on: ourselves. We construct persona online, to showcase to anyone with an internet connection. Our digital identity is not based solely on our avatars, usernames, and bios; it is formed around what we curate; “In essence, our… Continue reading CHOOSE YOUR OWN PERSONA NARRATIVE
Looking to catch up on comments? Look no further; I have a handy little compilation of all my blog posts thus far to help you out! Best of luck with your 2nd submission! Week 1: Introduction: convergent media practices How to write a subject introduction post (When you’ve done it a million times) #BCM112 YouTube Remediation… Continue reading #BCM112: ALL POSTS
When brands utilise fan made, or user generated content, it becomes the advertising equivalent of citizen journalism. It promotes the idea of participatory culture, while also adding to the narrative of the brand identity, and creating a community of collective understanding, collective intelligence, and collective passion (or brand tribes) around the brand organisation. If a brand… Continue reading User Generated Content
Yes, that’s right. two separate videos, coming together, to make one, or as I wrote in the title, 1 + 1 = 1. One new work, one new remix, one new creative derivative, and musical collaboration. Listen to the new remix submitted by Hayden!
Remix – the idea started with music: sampling, mixing, creating new content using the old. This does not simply exist only in the medium of music, however it is the field I wish to explore, since I have musical background myself, and I am exploring this through my Digital Artefact. Of course, this is an… Continue reading Remix: New music from old content.
My Online Collaborative Exploration into OPM WHAT IS IT?: Digital Artefact for DIGC330. Exploration into online collaboration, utilising self-reflexivity to analyse my experience, the process, and comparing it to that of my co-collaborator. HOW’S IT RELEVANT?: Utilising the internet as a means for connecting people to create. Discusses recording parts in separation, and techniques to blend the… Continue reading #BCM112 Annotated Bibliography
Brands are essentially a universe of their own. They tell a story, they deliver an idea, all with the intent for you to listen to them, to engage with them, to buy their products, or subscribe to their service. My prezi explores how transmedia can be utilised within branding strategies, looking at case studies of… Continue reading BRANDING AND TRANSMEDIA