Critical Incidents When exploring any project, you find yourself at intersections within the creative process. It can be important to step back, recognise and reflect on these moments as it can help with design solutions in the future.
DESIGN ISSUE To investigate brand identity development and systems thinking in conjunction with user interface design DESIGN CONTEXT through logo design, the formation of a social media strategy, and website re-design HOW exploring the use of visual representation and perceived emotional corporate image to contribute towards an overall brand identity, and exploring the use of… Continue reading DESIGN CONCEPT
I have been looking into social media and how it can be used to promote brands. Social media is a widely used tool in this modern age for communication between brand and audience, both its intended target market, and sometimes even generate a secondary market, just by being in a place which is accessible to… Continue reading Social Media Networks and brand promotion
Through reading a variety of material, it seems that the way in which you portray yourself on social media has the biggest impact on your brand. The designed brand collateral, of course help shape this brand, and ideally are being created to reflect the voice of the brand, therefore should co-exist with the way in which the… Continue reading Major Project overview
So as I’ve previously mentioned in a few of my past posts, I’m rebranding Mind The Windows, focusing on the redesign of the website and how it can translate to other digital/social media platforms. The biggest thing I’ve been trying to do with the website lately is create a hierarchy of information which entices the… Continue reading A case study of article/news websites, looking at navigation and information hierarchy.
Exploring appropriation possibilities of this image of Freddie Flintoff – the guy who was quoted for saying “Mind the windows, Tino!”
So much can change within a week. I walked into my class on Monday fully intending to create something which had links to my DIGC330 class, possibly looking at rebranding a company to market them for an asian audience. By the time I walked out, although I still planned to brand an identity, it was no… Continue reading Week 3: A design plan begins to emerge