CAGD390 · Graphic Design · Mind the Windows

DESIGN CONCEPT

DESIGN ISSUE To investigate brand identity development and systems thinking in conjunction with user interface design DESIGN CONTEXT through logo design, the formation of a social media strategy, and website re-design HOW exploring the use of visual representation and perceived emotional corporate image to contribute towards an overall brand identity, and exploring the use of… Continue reading DESIGN CONCEPT

CAGD390 · Graphic Design

Social Media Networks and brand promotion

I have been looking into social media and how it can be used to promote brands.  Social media is a widely used tool in this modern age for communication between brand and audience, both its intended target market, and sometimes even generate a secondary market, just by being in a place which is accessible to… Continue reading Social Media Networks and brand promotion

CAGD390 · Graphic Design · Mind the Windows

A case study of article/news websites, looking at navigation and information hierarchy.

So as I’ve previously mentioned in a few of my past posts, I’m rebranding Mind The Windows, focusing on the redesign of the website and how it can translate to other digital/social media platforms.  The biggest thing I’ve been trying to do with the website lately is create a hierarchy of information which entices the… Continue reading A case study of article/news websites, looking at navigation and information hierarchy.