When brands utilise fan made, or user generated content, it becomes the advertising equivalent of citizen journalism. It promotes the idea of participatory culture, while also adding to the narrative of the brand identity, and creating a community of collective understanding, collective intelligence, and collective passion (or brand tribes) around the brand organisation. If a brand… Continue reading User Generated Content
My Online Collaborative Exploration into OPM WHAT IS IT?: Digital Artefact for DIGC330. Exploration into online collaboration, utilising self-reflexivity to analyse my experience, the process, and comparing it to that of my co-collaborator. HOW’S IT RELEVANT?: Utilising the internet as a means for connecting people to create. Discusses recording parts in separation, and techniques to blend the… Continue reading #BCM112 Annotated Bibliography
Brands are essentially a universe of their own. They tell a story, they deliver an idea, all with the intent for you to listen to them, to engage with them, to buy their products, or subscribe to their service. My prezi explores how transmedia can be utilised within branding strategies, looking at case studies of… Continue reading BRANDING AND TRANSMEDIA
A call out for collaborators! My digital artefact youtube has launched (with brand identity in the works because my organisation of time doesn’t seem to be great lately): I am looking for people who can sing; play an instrument; edit videos and so on in order to add something to the footage I or others… Continue reading #BCM112 DA: Minor Improvisation
Glitch art in our current day and age is essentially a visual aesthetic. It has evolved from the past, drawing upon dead media technologies where errors would often take a visual form. I raise that this glitch aesthetic is drawing upon dead media technologies mostly because the technologies of our current day and age exist… Continue reading Revolution of glitches
This video explores the relationship we have with our mobile phones, looking at the ‘always on connectivity’ we interact with, in an extreme day in the life scenario. I have included a transcript of the voiceover below for two reasons: The first is so that you can choose to read along if you wish, and the… Continue reading A Pixelated Haze: always on connectivity
This Soundcloud podcast looks at copyright law in relation to music, and song sampling, giving a brief overview on how it is approached in our current society. Copyright is intended as a system which protects the original works of creators, and is designed to incentivise creation, however the system as it stands creates a group of… Continue reading Music Sampling and Copyright
Following up from my previous blog post about the digital artefact, I have tried to put together a practical illustration of what I’m intending for the artefact to sort of be like. PLEASE NOTE: When creating projects, the compilation video will only be the final group as a whole, not so much two at a… Continue reading Digital Artefact Idea Explained Through Videos
“The Medium is the Message” – that is to say, that the things we interact with in our own environment – whether it be a practical item such as a television, or even a settings, such as a lecture hall – play a pivotal role in the way we understand the message of our what we are connecting… Continue reading Design as a Medium: The Medium is the Message
First week of uni is out of the way and I’m feeling thoroughly disorganised. As such, I thought whipping up a quick image to print out and stick on my wall would be appropriate. The image includes all of the assessments for this subject, which, if done properly, should lead me to pass. The visual layout… Continue reading #BCM112: Subject Outline Recap
elysium design utopia 